Probably because it is sold out. You can go on ebay and find the old 2 hole version for less than $200 US as well as the luggage rack that goes with it for about the same price. There was a recall on the 2 hole version so a 3 how version was released so make sure if you are looking for both that they fit each other.
2011 Cross Roads Sunset Red
OEM short windshield, passenger backrest, crash bars, saddle bag bars, heated grips, vinyl closeouts, tachometer, ambient temp, LED headlight, luggage rack. WD lay down licence plate.