So far this year they are also shipping 7.9% more than they are selling. HD has dropped the forecast for shipments to prevent over-stocking and to keep the pricing up. Some big salary increases at the top over the last few years which need to be paid. That's from another financial article but who knows what will happen in the coming months.
There were 484,000 new Motorcycle's sold in the USA in 2014.
Of them 271,000 were Harley Davidsons... I wonder were Victory fall's in to the 213,00 bikes.. ??
Victory isn't shooting at the Harley numbers. Not yet at least. In the motorcycle market it's going to take a long time before Victory puts out the numbers even the metric manufactures do. If they can overcome one manufacture at a time they'll be happy. I'll bet in 10 years Victory and Indian might over take Suzuki (cruisers) and really begin biting into Honda (cruisers) in number of bikes sold. However, I'm seeing more and more new, 1 year old Harley's still sitting on the showroom than I use to. One sure fire way to tell how a brand is selling is by the dealer network they have established. As the market gets bigger, the number of dealers also increases. Portland currently has two Victory dealers and I can't imagine a third for a long time...
With in a 20 mile radius of me, three Honda dealers, one HD dealer. and one Victory dealer. A few other dealer for Japanese make, but no European makes.
Most of the riders in my age group have the Motor Co brand. But I have meted more and more Vic rider this year.
2012 Cross Country Champion Trike in process with all the usual mods
2010 cross country, engine change out in process
03/07/12 RG Chopped Bagger
1996 Road King Chopped
2003 Big Bear Choppers DA
2000 Chopper Guys rigid EVO
1995 FLHTCU w/Hennigan sidecar
1990 FXRS Convt
1986 Honda CX650C